There have it, 10 of the best tools you can use when it comes to how to check traffic on website of your competitors and your own as well.
Consider the pros and cons of each, so you can decide on the right tool that works perfectly to meet your needs.
Why do you need to check your competitors’ website traffic?
Traffic estimator tools have become an essential part of the digital marketing toolkit. They allow you to benchmark your traffic and marketing strategy against competitors, as well as see what you can aim for when looking to market leaders.
- Spying on the competitors could be a potential reason to analyze competitors’ traffic.
- When you check website traffic of your competitors, you can get an idea on various metrics such as page visits, unique visitors and the best keywords.
- You can get inspiration from other websites about the kind of articles that will perform well on your websites.
So, checking out your competitors’ website traffic has some obvious benefits.So, here I give you a list of some of the finest website traffic estimators you can find online.Some are free.
10+ Top Website Traffic Estimator Tools
Gain insight into any website’s statistics & strategy with the click of a button, all in one tab, as you’re browsing with the SimilarWeb browser add-on.
It not only furnishes competitive insights of any site but also goes on to show the ranking insights of any website. With SimilarWeb, you get a thorough competitor analysis.
Meet the SimilarWeb Platform
Benchmark against your competitors and industry
Reveal your competition’s analytics & online strategy
Discover new opportunities – partners, leads or affiliates
Identify emerging trends and new players
Understand consumer intent and journey
Alexa offers one of the best website traffic checker tools. Moreover, Alexa is quite popular with webmasters and bloggers as it enables you to get insight into the website rankings. Using Alexa, you come to know website traffic for any site for free. It is one of the best ways to know the details of other blogs including unique visitors per month, bounce rate, and average on-page time.
Alexa is more than just the traffic rank you know and love from its early days.
Checking website traffic and rank is the basis for uncovering actionable ideas to grow your business.
[tabs id=”” style=”v”][tab title=”Focus on low competition keywords”][/tab][tab title=”Uncover your competitors’ keywords”][/tab][tab title=”Discover inbound link opportunities you are missing”][/tab][tab title=”Find and fix technical SEO problems”][/tab][/tabs]
SEMrush is one of the most recommended tools by most SEO experts. Using SEMrush, you can get the website traffic report on any website.World’s leading companies choose SEMrush.There are over 3,573,000 users.
[tabs id=”” style=””][tab title=”SEO”]A complete workflow for any SEO professional: Technical SEO Audit Semantic core collection/ Position tracking /Ideas for gaining more organic traffic/ Competitive intelligence “Not provided” problem solution/ Backlinks audit and analytics[/tab][/tabs]
[tabs id=”” style=””][tab title=”Paid Traffic”]Improve the results of your PPC efforts: Ads strategy analysis Keyword grouping and management /Cross-group negatives optimization/ Ad keywords and creatives research/ Competition analysis[/tab][/tabs]
[tabs id=”” style=””][tab title=”Social Media”]Build your most effective social media strategy: See how social audience and engagement change over time/ Discover best-performing posts /Compare how you perform against competitors/ Get instant insights into your social strategy[/tab][/tabs]
[tabs id=”” style=””][tab title=”Content & PR”]Create content that helps get results: Collect brand mentions/ Seize new promotional opportunities /Choose the most effective promotional channels/ Discover trending topics /Adjust content based on engagement data /Backlink audit and analytisc[/tab][/tabs]
Google AdWords Display Planner helps you to figure out the amount of traffic a website gets.
fact, Google AdWords Display Planner is a combination of the Contextual Targeting Tool, Google Ad Planner, and Placement Tool. Using the tool, you can check any website traffic for free.
For those using Google Ad Planner, Google recommends you export and save the existing media plans and site lists you’ve created in that tool.
Here is a how-to on the Display Planner Tool:
Quantcast is yet another very popular web traffic checking tool among webmasters and bloggers alike. In fact, Quantcast is a free website traffic estimator tool that delivers free direct audience measurement including information regarding web traffic, demographics, and many other details.
Comprised of Internet-scale 1st party data, self-adapting predictive models and integrated AI optimization, Q’s collection of machine learning technologies continually interprets the consumer behavior graph giving brands a real-time pulse of the Internet.
Marketers, publishers, agencies and consultancies use the Quantcast Intelligence Cloud, powered by Q, to discover new customers, drive incremental growth and deliver business outcomes.
6. Think with Google
Think with Google (Google Insights) is a free traffic checker tool which is useful in getting general trends when it relates to regional information, a list of key phrases, and key phrase groups. It provides insights into a market than your competitors.
Culture & Trends
What’s trending in my category or market? I want to find out what my potential customers are engaging with and searching for.
How do I stand up against the competition? What can I do to differentiate my company? I want to see how my brand compares against industry benchmarks.
Who is buying my product and why? What are they searching for and where are they shopping? I want to make better decisions about my marketing campaigns and ad spending.
Diagnostic Tools & Industry Benchmarks
Am I fast enough? How is my site performing? Am I using the right platform? I want to measure my brand’s performance and get tips on improving key metrics.
- Google Trends
- Consumer Barometer
- Speed Scorecard
- Test My Site
- Market Finder
- Create with Google
- Google Surveys ($)
Whatever you look for you’re going to find. Really think about that. Whatever you look for you’re going to see it.
Ahrefs.com is another comprehensive tool to check site traffic. It is perfect for conducting link research. You get fresh and reliable data which is updated on their index every 30 minutes. Moreover, the site has a ranking database of about 3.2 billion keywords coming from several countries including the United States. The results are shown efficiently, and you get to export data or filter reports as per your requirements.
The tools you get with Ahrefs
- Competitive Analysis
- Keyword Research
- Backlink Research
- Content Research
- Rank Tracking
- Web Monitoring
New vehicles and features are added every week.
Visitors Detective is an advanced website traffic estimator that offers an accurate report about the number of visitors to a website.
Check your traffic with this calculator and get important insight into the demographic of your visitors.
The traffic checker will also help you find out how many visitors your competitors have.
The best thing about VisitorsDetective is the fact that it delivers precise and accurate website traffic information and that too for free.
StatShow is a website analysis tool which provides vital information and estimated data of websites.
Using mathematical and statistical methods we can estimate websites’ value, advertisement earnings by market niche and category and traffic such as visitors and pageviews.
StatShow also provides social media and internet safety reputation analysis.
It’s simple to use. Moreover, StatShow is a free tool.
List of features available on StatShow:
- Market Worth
- Revenues – Daily, Monthly and Yearly
- Traffic(Visitors and Pageviews)
- Market Niche / eCPM Category
- Safety Analysis
- Social Network Analysis
- Alexa Rank
- Statistical Graphics
- Google Pagerank
- Dmoz Information
- Keyword Density Checker
- Google Indexed Pages
- Yahoo Indexed Pages
- Bing Indexed Pages
- Reverse IP
- Whois Info
- Site Age
- Site Owner
- Country Hosted
It allows you to track 5 search engines / locations.With the data provided by this tool, you can analyze traffic at the keyword level, see ads and learn about the budgets of your competitors.
Flexible pricing allows you to choose the package that fits your size and ambitions.
- Backlink monitoring
- Keyword research tool
- Website audit
- Competitor SEO/PPC research
- Marketing plan
- White label
- Social media tool
- Backlink checker
- Keyword grouper
- Lead generator
- On-page audit
- Page changing monitoring
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