Pay Per Mille (PPM) is an online advertising model where the advertiser pays for a per thousand impressions. PPM stands for Pay Per Mille.
What is Pay Per Mille (PPM)?
The payment is based on the impressions that a certain advertising achieves.
It is usually much cheaper than other advertising models
Pay-per Mille (PPM) is one of the cheapest cost models around.
How is calculated?
The advertiser pays every thousand views of the advertising.